Founded in 2017 by Leila, a marketing professional with over 12 years experience in the industry. 

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Leila started her career within PR in 2012 and then moved on to working in-house for brands in the online space in 2014. At the time Social Media and the 'Influencer' started to rise and Leila quickly understood how, when put in to practice, these Digital Marketing techniques had huge impact on sales growth. 

 

However, soon realised there were may brands lacking resources and knowledge to put these in to place. 

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Taking the leap from in-house and agency, to freelance, ANYTHING BUT REGULAR was born and Leila began working alongside brands to provide additional support.

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Alongside our founder, the rest of the ABR. team is made up of freelance creatives, why?

 

They are the most enthusiastic in the business! With a wealth of industry knowledge across all sectors and the ability to understand brand values. Freelance creatives are motivated to add to their portfolio and leave a lasting impression.

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In 2024 Leila developed the ANYTHING BUT REGULAR Creator Academy, educating creators on digital marketing and guiding them to achieve financial growth using the knowledge and industry secrets she learned from working with brands.

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With the ability to merge creative talent and brands, ABR is the one-stop hub for all.

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